Thursday 1 February 2018

RECOLLECTIONS Sweet and Sour - 02



In the second part of the series “RECOLLECTIONS Sweet and Sour” 
I would like to touch upon my unusual entry into journalism and a 
great editor, who groomed and shaped me.  Here it goes.




 A STRANGE ENTRY AND A RARE EDITOR
(By Subbaram Danda)


A local post card played a major role in my life.   It launched me into journalism and made it my career.

It was the last term of my final year in college.  I saw an advertisement in the Indian Express calling for applications from candidates aspiring to become staff reporters.  One qualification required was shorthand.

I had passed lower shorthand in first class as also high speed typewriting in first class.  In those days almost all college students in my neighbourhood learnt typewriting and shorthand in their free time in the morning or in the evening.  I was no exception. 

I wrote my application on a post card and mailed it.   I don’t remember why I did it that way.  Perhaps, it came in handy.  Editor C. P. Seshadri, I heard later, looked at my “application” and commented to his colleagues, “See here is a guy who has applied for the job through a post card.  Looks like he does things differently.  We are calling him for the written tests and interview.”

What happened next is history.  I was taken in.  And more importantly, I was permitted to join duty after I completed my university examinations.   Strange was the way of my entry into journalism.

Seshadri was an editor one should be fortunate enough to work under and learn the ropes.  He was fondly known as Master, because he was earlier the tuition master to Bhagwandas Goenka, son of Ramnad Goenka, chairman of the newspaper group.

About two decades later I resigned my job as Chief of News Bureau of the Financial Express, a business daily in the Express stable, for a greener pasture in the American Consulate.  I went to Master’s office to inform him about my decision.   For a moment he looked surprised. Then he looked at his colleagues in the hall and commented, “Subbaram is leaving us.  I don’t think we can be happy about it.  However, in his interests, let us wish him well.  I don’t know how many of you know that he had applied for his job here on a post card.”

Such complimentary words from none other than Master were precious.  I was touched, really touched. It was a surprise that he remembered my post card episode so well even after many years!

A tall stately figure with a pleasing face, he would tell new comers what expressions they should use to describe a given situation or an event aptly and what verbs they should use for a desired effect.  I have not seen him lose his cool any time.  He had an uncanny knack of identifying talent and encouraging such persons.

Master would come to office every day, including Sundays, shortly after noon and work till the newspaper went to the press in the night.  He was staying in the office-provided quarters in the sprawling Express Estates, from where Chennai editions of all Express group publications functioned.  And a lively joke at that time was that he was paid a conveyance allowance to travel from the Express Estates to the Express Estates!  The entire place was converted some years ago into a posh shopping mall under the name Express Avenue.

An admirable trait of Master was that he was an ardent lover of books.  He used to tell us, “Keep reading.  Learn new expressions.  Be abreast of times.”   He used to call me at the American Consulate at least once a month asking me to select books for him from the American library.  He would send his attender to collect them.  My colleagues in the library helped me in my task.

I distinctly remember one of his calls.  “This is Seshadri speaking.  I am 84 today.  I am not able to work as I have been doing in the past. Still I am carrying on, putting in my best effort.  At the same time, I cannot stop reading.  Can you arrange to send me some new books?”  Two years later he passed away. 

A doyen of Indian journalism, Master served the Indian Express for 60 solid years.  It is a world record – serving a single newspaper institution for such a long time.  Because of his special relationship with the Express bosses Master could continue in his top position so long.  Scores of youngsters, including women, whom he groomed and shaped, would always cherish his memory and remain grateful to him.   My salutes to a great Guru!

(Recollections will continue)

February 01, 2018